If you follow me on social media, you probably know that I’m in London. If you don’t follow me on social media and we don’t communicate IRL, London might come as a surprise. Heck, London is still a surprise to me and I’ve been here for two months.
There’s a lot to cover. But we have to start somewhere, and I’d like to start with social media. Let me put down my fish and chips. (Drops greasy wax paper into bin; wipes mouth with sleeve.)
This summer, after years of resisting all but the barest minimum of engagement on social media, I succumbed to her deadly embrace. For the past couple months I’ve been regularly posting content on Instagram, and it turns out that I like making short videos for the internet and captioning the pictures I post with more than brief, sterile descriptions and arbitrary timestamps, which is all I did with my Instagram photos for years.
I’ve not been completely out of the social media game, it’s true. I like Instagram because I genuinely enjoy taking pictures and it’s fun to throw my adventures into the mix with everyone else’s. It’s a good thing I like Instagram because at this point, you have to commit to at least one platform. My husband is a Twitter person, for example, but I never use it. So Eric, the Twitteriot, reads me breaking news and I, the Instagramarian, show him puppies. Neither of us do complicated dance breaks, as those are best left to TikTokerean youngsters who, judging by the volume of content they create, are very, very ready for the pandemic to be over.
But I never felt like I was doing Instagram — or any social media — correctly. In case you missed it, “doing” effective social media now basically requires a master’s degree. (I think I’m kidding, but it could be true.) Successful social media engagement is a scientific proposition. Or a militaristic one. Because if you want results, it takes a war-room approach: You have to tag things, always, and you’d better be cross-posting to all the platforms or you’re wasting your time. You have to use the right hashtags and follow others so they’ll follow you, but don’t just randomly follow anyone; you must be smart about the followed and the followers — and you need a lot of the second kind. No, like a lot. At all costs, you must not commit a cardinal social media sin in front of God and Mark Zuckerberg and everybody, because they will eviscerate you. What sin? It depends. And who is “they”? No one knows. It’s just them, and you’d better watch out because if they decide you screwed up, they will hate you. But who cares! It’s the internet. Everyone’s attention span has been worn down to a nub by this point. They’ll forget about it by tomorrow. It’s just social media! Have fun with it!
All this is vexing in the extreme, so my post volume has always been extremely low. Until recently, I never posted videos. And I’ve always been religious about writing as little as I could in any given caption or comment box. I mean, if you want to write 500 words on the internet, get a … blog.
Well that’s an interesting point, Mary.
Right, so about a month ago, I caught myself writing a paragraph’s worth of copy for a single Instagram caption. “This is a blog post,” I said to myself, looking up at the clock. I’d been at it for 20 minutes. “What are you doing?”
It appears that I’m still producing content on the internet, just in a different form. I’m not entirely comfortable with this arrangement, but I have to admit it reminds me of something.
From about 2001 to 2005, I was a hardcore performance poet, slamming my early-twenties heart out every Sunday night at Chicago’s legendary Green Mill Cocktail Lounge, the birthplace of slam poetry, the cradle of slam civilization. The form has extreme specifications: A slam poet goes onstage in front of a captive audience and gets a microphone. That’s it. No props, no costumes. She does not have access sound cues or lighting changes. It’s just her and her poem. And the simplicity of that set-up, the restrictions imposed by it, that spareness, it shapes the work in a beautiful way. You, the poet, have nowhere to hide. You have to come out swinging because you are the show and your poems and your performance provide the drama, the humor, the set and the scenery. But a good slam poet shouldn’t need light cues or a soundtrack to evoke emotion: The words and the delivery should be enough — and when performance poetry is done right, it’s more than enough.
By the way, everything I just said I learned in real time. And after years in the solo performance trenches, I had to admit that I desperately wanted to play with some props. Anything, really. Plastic lobster. Paper hat. Peanut butter and jelly. Anything. I had so many ideas! Imagine what I could do with just one tiny sound clip! My kingdom for a sock puppet! I had the word stuff down well enough; I needed to advance to the next level of making work for the stage: blackouts. Stage doors. Sound effects. Maybe someone other than my damn self onstage for once.
So I auditioned for the Neo-Futurists — a prop-friendly ensemble if there ever was one — and for the next almost-six years, I had all the plastic lobsters a girl could want. I got my paper hat, my light cues, all of it. The work I was allowed to do with the Neos was full-color and required tremendous physical effort. There was so much material in every sense of the word. The two eras shared much in common (e.g., wild creativity, breathless excitement, incredible people) but if Neo-Futurism was abundance, slam performance was austerity, and both eras brought tremendous gifts.
I think PaperGirl is slam. And my social media content isn’t Neo-Futurism, exactly, but it’s definitely a space where I get to use props if I want to, or goof around with sound cues, or make as many set changes as I please. You could make the argument that I’d better use all of those things if I want to exist in the dripping, gaping maw of social media. And doesn’t that sound fun.
So, if you want to hang out with me on my Instagram page or on my Facebook page, that would be nice. You’ll get a peek at London, and at Eric, every once in awhile. I styled a photo shoot for Liberty, and I posted about that. I am posting pictures of London, a city I am deeply in love with, which is alarming. And I’m filming a lot of quilt-related video content and that makes me happy.
Most of the content is on Instagram but I try to make sure it’s cross-posted to Facebook. However much I advance in the social media game, I remain deathly allergic Facebook. It’s bad. Facebook makes my throat close up and my body gets all scratchy and puffy and then I basically die of anaphylactic shock and then I’m buried and then I rise from the dead and come back and put a 1,000-year curse on Facebook for its crimes against humanity and then, just to be safe — and since at that point I’m a sentient, powerful ghost — I melt all Facebook’s servers and turn the resulting river of boiling plastic into a sweet, clear, babbling brook, which becomes a home for magic ducklings who grant me three wishes.
Oh, look: I have a chunk of fish left and a few chips.
(Picks up fish, eats. Wipes mouth on sleeve.)
